Our case study explores whether the Business Loans page belongs under the Business menu, the Loans menu or in both locations.
Two bank websites just went live
We’re fans of every bank website we build, and the newest examples showcase the latest and greatest — from front-end features to backend resources that streamline website maintenance.
The Bank of Sun Prairie website (bankofsunprairie.com) and the co-branded BOSP Bancshares website (bospbancshares.com) are just the latest to include ongoing, incremental improvements. This evolution extends not only to our approach to web design and development, but also the underlying process.
A homepage rates carousel, custom map pins and round images that elegantly resize themselves for different screen widths are a few of the website’s obvious features. Aesthetics aside, the new site also adds new functionality for creating an element once and using it throughout the website. It’s another step beyond our proprietary suite of made-for-banks tools, such as the Rates Manager and Staff Manager.
Bankofsunprairie.com also benefits from search engine optimization research and implementation. We worked hand-in-hand with the client to create brand-new copywriting with compelling calls to action, giving the site substance as well as shine.
Every bank website project presents unique opportunities. Sometimes custom solutions are required for one-off situations only. Other times, these innovations open the door for enhancements that can be repurposed for future websites.
Our latest two are no exception.