Our case study explores whether the Business Loans page belongs under the Business menu, the Loans menu or in both locations.
New bank website is cause for celebration
We love celebrating the launches of our custom bank websites.
We love it even more when our clients celebrate with us!
And make no mistake, there is plenty to applaud at pyramaxbank.com — attributes that are apparent to any visitor as well as behind-the-scenes benefits that make the lives of PyraMax Bank’s website admins easier.
Let’s start with outward-facing features. The new PyraMax Bank website capitalizes on a number of options that go beyond the robust features that come standard with every custom BrownBoots bank website, such as individualized location pages that showcase the branch manager and specialized services at that branch.
An educational blog and custom landing pages that can be tailored to specific marketing campaigns and social media initiatives make the website more useful for visitors while serving the bank’s goals for increased interactivity and conversions.
Beyond the obvious frontend features, the new website incorporates remarketing tools, which displays personalized promotions based on visitors’ activity on the site, as well as advanced search engine optimization (SEO) to help boost organic traffic.
Pyramaxbank.com also benefits from BrownBoots’ partnership with Siteimprove, a cloud-based analytics platform that integrates with our proprietary content management system (CMS), allowing our clients to not only make quick, easy updates to their websites, but also see how the site is performing at any given time.
All in all, we’re awfully proud of how this bank website turned out — but don’t take our word for it alone:
“It has been a pleasure to work with BrownBoots on our website redesign. It was a collaborative effort, and they brought fresh ideas to the table while keeping the integrity of our brand. The project was kept within the timeframe and budget, and it was a wonderful process from start to finish.”
— Monica Baker, SVP Chief Brand Officer, PyraMax Bank
Come to think of it, the fact that our clients love how we work is yet another reason to celebrate!